Tide YouTube Sponsorships
Tide is a leading brand of laundry detergent, known for its cleaning power and wide range of products.
- Category
- Lifestyle & Vlog
- Creators sponsored
- 13
- Sponsorships tracked
- 17
- Last deal
- Active · Aug 31
- Website
- tide.com
YouTubers sponsored by Tide
The 10 with the most tracked sponsorships, of 13.
- 1Deals: 3@recesstherapy1.3M subs
- 2Deals: 2@divineontheroad909K subs
- 3Deals: 2@jeevesny436K subs
- 4Deals: 1@markrober84M subs
- 5Deals: 1@rottenmangopod7M subs
- 6Deals: 1@yashasvirajpoot6042.8M subs
- 7Deals: 1@humsafartech2.3M subs
- 8Deals: 1@cleanthatup1.4M subs
- 9Deals: 1@mishtipandey1.3M subs
- 10Deals: 1@livingtodiywithrachelmetz592K subs
3 more creators sponsored by Tide
Names, subscriber counts and every tracked video
Creator size Tide sponsors
Share of the 13 sponsored creators by subscriber count. The median creator has 1.3M subscribers.
- Under 10K0%Lifestyle median, 187 brands: 0%
- 10K–100K0%Lifestyle median, 187 brands: 0%
- 100K–1M46%Lifestyle median, 187 brands: 77%
- 1M+54%Lifestyle median, 187 brands: 20%
- Smallest channel sponsored in the last 12 months
- 196K subscribers
Estimated rate for a creator this brand sponsors
$11,725 – $23,475
Mid-roll 60s, per video
- Median creator's average views
- 587K of 13 channels
- Lifestyle & Vlog CPM
- $20–$40
GetSponsored estimate from industry CPM benchmarks, not what Tide pays. How it works
Price your own channelWho handles creator deals at Tide
See who handles creator deals
We look up Tide's sponsorship contact when you unlock it
Recently sponsored videos
Public YouTube videos with a Tide sponsorship, newest first.
- WALGREENS CURBSIDE DEALS THRU 9/5 | ***CHEAP Tide/Olay & More!Savvy Coupon ShopperAug 31
- Adulting is too hardddd 👀 @tide.indiaBhagyashree SharmaAug 4
- My Rainy Day Routine ☕🌧️ | Cozy Reset + Laundry #shorts #ytshorts | Mishti PandeyMishti PandeyAug 3
- Our New #LaundryRoom Inspired by Our New Way of Doing Laundry #diy #laundryroommakeover
- #TidePartner Drop the name of your favorite stuffie in the comments 👇 We’ve partnered with ourRecess TherapyJun 19
- #TidePartner We got some BIG introductions going on over here! 🧸 We’ve partnered with our friendsRecess TherapyJun 18
- Stuffies Are The Real MVPs | Recess TherapyRecess TherapyJun 18
- How I actually handle adulting while mummy is away! 🧺✨||Yashasvi Rajpoot||Yashasvi RajpootJun 10
- CLEAN THE HOUSE WITH ME 🧽🧹 #TidePartnerDivine On The RoadMay 14
- Google Engineer Allegedly Punches Wife to Death…Then Never Speaks AgainRotten MangoMay 14
- Not to be dramatic, but RUN! Stock up before it’s too late! #TidePartnerMai ZimmyMay 12
- The Best Way To Spring Clean Your Bedroom!Clean That UpApr 25
- GOING TO NYC FOR HUGE EVENT 😭Divine On The RoadMar 24
- Laundry Pod HistoryThe Clean ClubMar 23
- The SECRET to Fighting Laundry Stains #TidePartnerMark RoberMar 17
Tide sponsorship stats
Sponsored videos per month
Last 12 months| Month | Sponsored videos |
|---|---|
| Nov 2025 | 0 |
| Dec 2025 | 0 |
| Jan 2026 | 0 |
| Feb 2026 | 0 |
| Mar 2026 | 4 |
| Apr 2026 | 1 |
| May 2026 | 3 |
| Jun 2026 | 5 |
| Jul 2026 | 0 |
| Aug 2026 | 3 |
| Sep 2026 | 0 |
| Oct 2026 (so far) | 0 |
- Sponsorships tracked
- 17
- since May 2025
- Creators sponsored
- 13
- median creator 1.3M subs
- Rebook rate
- 23.1%
- Lifestyle median 36.4%
- Deals per creator
- 1.3
- Lifestyle median 2.0
Brands that sponsor the same creators as Tide
Frequently asked questions
Which YouTubers and influencers does Tide sponsor?
Tide's most frequently sponsored creators include Recess Therapy, Divine On The Road, The Clean Club. In total Tide has sponsored 13 YouTube channels across 17 tracked sponsored videos.
How many creators has Tide sponsored?
Tide has sponsored 13 YouTube creators across 17 tracked sponsored videos, most recently on Aug 31, 2026.
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Data from sponsorships detected in public videos. Updated Oct 24, 2026. Per-video view counts are never shown.