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The Ordinary YouTube Sponsorships

The Ordinary is a skincare brand known for its affordable, science-backed formulations and transparent ingredient lists.

Category
Beauty & Fashion
Creators sponsored
38
Sponsorships tracked
52
Last deal
Active · Oct 4
Website
theordinary.com
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YouTubers sponsored by The Ordinary

The 10 with the most tracked sponsorships, of 38.

28 more creators sponsored by The Ordinary

Names, subscriber counts and every tracked video

See all 38 creatorsFree · no card

Creator size The Ordinary sponsors

Share of the 38 sponsored creators by subscriber count. The median creator has 468K subscribers.

  • Under 10K3%Beauty median, 246 brands: 0%
  • 10K–100K3%Beauty median, 246 brands: 0%
  • 100K–1M71%Beauty median, 246 brands: 82%
  • 1M+24%Beauty median, 246 brands: 17%
Smallest channel sponsored in the last 12 months
2.7K subscribers

Estimated rate for a creator this brand sponsors

$2,000 – $4,000

Mid-roll 60s, per video

Median creator's average views
99.8K of 37 channels
Beauty & Fashion CPM
$20–$40

GetSponsored estimate from industry CPM benchmarks, not what The Ordinary pays. How it works

Price your own channel

Who handles creator deals at The Ordinary

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We look up The Ordinary's sponsorship contact when you unlock it

Unlock contact infoFree account: role and email domain. Pro: the address.

Recently sponsored videos

Public YouTube videos with a The Ordinary sponsorship, newest first.

The Ordinary sponsorship stats

Sponsored videos per month

Last 12 months
Sponsored videos per month for The Ordinary
MonthSponsored videos
Nov 20252
Dec 20250
Jan 20261
Feb 20265
Mar 20268
Apr 20261
May 20269
Jun 202611
Jul 20264
Aug 20262
Sep 20261
Oct 2026 (so far)1
Sponsorships tracked
52
since Feb 2020
Creators sponsored
38
median creator 468K subs
Rebook rate
23.7%
Beauty median 27.3%
Deals per creator
1.4
Beauty median 1.4

Brands that sponsor the same creators as The Ordinary

Frequently asked questions

Which YouTubers and influencers does The Ordinary sponsor?

The Ordinary's most frequently sponsored creators include Mad About Skin, Scherezade Shroff, Sarah Palmyra. In total The Ordinary has sponsored 38 YouTube channels across 52 tracked sponsored videos.

How many creators has The Ordinary sponsored?

The Ordinary has sponsored 38 YouTube creators across 52 tracked sponsored videos, most recently on Oct 4, 2026.

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Data from sponsorships detected in public videos. Updated Oct 22, 2026. Per-video view counts are never shown.