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Michaels YouTube Sponsorships

Michael's is a leading arts and crafts retail chain.

Category
Lifestyle & Vlog
Creators sponsored
18
Sponsorships tracked
91
Last deal
Active · Oct 18
Website
michaels.com
LinkedIn
Company page
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YouTubers sponsored by Michaels

The 10 with the most tracked sponsorships, of 18.

8 more creators sponsored by Michaels

Names, subscriber counts and every tracked video

See all 18 creatorsFree · no card

Creator size Michaels sponsors

Share of the 18 sponsored creators by subscriber count. The median creator has 335K subscribers.

  • Under 10K0%E-commerce median, 143 brands: 0%
  • 10K–100K6%E-commerce median, 143 brands: 0%
  • 100K–1M94%E-commerce median, 143 brands: 74%
  • 1M+0%E-commerce median, 143 brands: 21%
Smallest channel sponsored in the last 12 months
117K subscribers

Estimated rate for a creator this brand sponsors

$1,175 – $2,350

Mid-roll 60s, per video

Median creator's average views
58.7K of 18 channels
Lifestyle & Vlog CPM
$20–$40

GetSponsored estimate from industry CPM benchmarks, not what Michaels pays. How it works

Price your own channel

Who handles creator deals at Michaels

See who handles creator deals

We look up Michaels's sponsorship contact when you unlock it

Unlock contact infoFree account: role and email domain. Pro: the address.

Recently sponsored videos

Public YouTube videos with a Michaels sponsorship, newest first.

Michaels sponsorship stats

Sponsored videos per month

Last 12 months
Sponsored videos per month for Michaels
MonthSponsored videos
Nov 20250
Dec 20252
Jan 20262
Feb 20265
Mar 202615
Apr 20260
May 20264
Jun 202614
Jul 202613
Aug 202617
Sep 20261
Oct 2026 (so far)3
Sponsorships tracked
91
since Sep 2013
Creators sponsored
18
median creator 335K subs
Rebook rate
33.3%
E-commerce median 50%
Deals per creator
5.1
E-commerce median 3.3

Brands that sponsor the same creators as Michaels

Frequently asked questions

Which YouTubers and influencers does Michaels sponsor?

Michaels's most frequently sponsored creators include Michaels Stores, Play Hooky with Me, Christopher Hiedeman. In total Michaels has sponsored 18 YouTube channels across 91 tracked sponsored videos.

How many creators has Michaels sponsored?

Michaels has sponsored 18 YouTube creators across 91 tracked sponsored videos, most recently on Oct 18, 2026.

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Data from sponsorships detected in public videos. Updated Oct 22, 2026. Per-video view counts are never shown.