Walmart YouTube Sponsorships
Walmart is a multinational retail corporation operating a chain of hypermarkets, discount department stores, and grocery stores.
- Category
- Lifestyle & Vlog
- Creators sponsored
- 203
- Sponsorships tracked
- 771
- Last deal
- Active · Oct 21
- Website
- walmart.com
YouTubers sponsored by Walmart
The 10 with the most tracked sponsorships, of 203.
- 1Deals: 71@unspeakablestudios4.6M subs
- 2Deals: 57@pokeaimmd498K subs
- 3Deals: 40@thegeekchronicles144K subs
- 4Deals: 39@clementineandthekiddos227K subs
- 5Deals: 28@genevievesplayhouse51M subs
- 6Deals: 25@lanaslifeee10M subs
- 7Deals: 25@fishbeeproductions190K subs
- 8Deals: 19@soniacastaneda445K subs
- 9Deals: 15@candidmommy157K subs
- 10Deals: 15Walmart@walmartcorporate52.8K subs
193 more creators sponsored by Walmart
Names, subscriber counts and every tracked video
81 of them were sponsored more than once
Creator size Walmart sponsors
Share of the 203 sponsored creators by subscriber count. The median creator has 336K subscribers.
- Under 10K2%E-commerce median, 143 brands: 0%
- 10K–100K1%E-commerce median, 143 brands: 0%
- 100K–1M80%E-commerce median, 143 brands: 74%
- 1M+16%E-commerce median, 143 brands: 21%
- Smallest channel sponsored in the last 12 months
- 2.1K subscribers
Estimated rate for a creator this brand sponsors
$1,400 – $2,775
Mid-roll 60s, per video
- Median creator's average views
- 69.6K of 202 channels
- Lifestyle & Vlog CPM
- $20–$40
GetSponsored estimate from industry CPM benchmarks, not what Walmart pays. How it works
Price your own channelWho handles creator deals at Walmart
- 4 contacts on file
- verified Oct 2026
See who handles creator deals
Name, role and verified email
Recently sponsored videos
Public YouTube videos with a Walmart sponsorship, newest first.
- 🔥 Flame Effect Home Decor DIYDezi1016 aka DésiréeOct 23
- 10 *Affordable* BEAUTY PRODUCTS I BUY OVER and OVERLuxMommyOct 21
- Blaze Cinderace BUT MORE...pokeaimMDOct 21
- I Tried BABYSITTING for 7 DAYS in Roblox… (GONE WRONG)Lana's LifeOct 21
- NOBODY REMEMBERS THIS MEGA ALTARIA! Megas To High Ladder #31pokeaimMDOct 20
- Recreating DTI HALLOWEEN FACES in FACECARD!Lana's LifeOct 19
- Food Banks Issue URGENT WARNING: America's Food Crisis Is Getting WorseSnyder ReportsOct 19
- Upside Down Candy Cane Wreath & More - 4 Dollar Tree Christmas DIYsJulie’s Wreath BoutiqueOct 18
- I Went TRICK-OR-TREATING in 99 Nights in the Forest!Lana's LifeOct 18
- Fraxure.pokeaimMDOct 17
- 5 Moisturizers RANKED! | Hydration & Barrier Support | Walmart Finds
- HOW TO CLAIM ALL NEW ITEMS in DRESS TO IMPRESS HALLOWEEN UPDATE!! *NEW ITEMS, QUESTS, AND MORE*Lana's LifeOct 17
- I Changed My ENTIRE Beauty Routine for Fall! 🍂 Walmart Beauty FindsSonia CastanedaOct 17
- We Made Bad Ice Types BROKENpokeaimMDOct 16
- Plating 2 Hot Lunch Meals For My Homeless Buddies #feedingthehomeless #walmartfindsClementineandthekiddosOct 16
Walmart sponsorship stats
Sponsored videos per month
Last 12 months| Month | Sponsored videos |
|---|---|
| Nov 2025 | 20 |
| Dec 2025 | 16 |
| Jan 2026 | 13 |
| Feb 2026 | 36 |
| Mar 2026 | 105 |
| Apr 2026 | 69 |
| May 2026 | 84 |
| Jun 2026 | 56 |
| Jul 2026 | 50 |
| Aug 2026 | 64 |
| Sep 2026 | 66 |
| Oct 2026 (so far) | 67 |
- Sponsorships tracked
- 771
- since Sep 2019
- Creators sponsored
- 203
- median creator 336K subs
- Rebook rate
- 44.8%
- E-commerce median 50%
- Deals per creator
- 3.8
- E-commerce median 3.3
Brands that sponsor the same creators as Walmart
Frequently asked questions
Which YouTubers and influencers does Walmart sponsor?
Walmart's most frequently sponsored creators include Unspeakable Studios, pokeaimMD, The Geek Chronicles. In total Walmart has sponsored 203 YouTube channels across 771 tracked sponsored videos.
How many creators has Walmart sponsored?
Walmart has sponsored 203 YouTube creators across 771 tracked sponsored videos, most recently on Oct 21, 2026.
Want to get sponsored by Walmart?
Analyze your channel, see if you're a match, and get the contact to pitch directly.
Free forever · No credit card required
Data from sponsorships detected in public videos. Updated Oct 22, 2026. Per-video view counts are never shown.














