CoverGirl YouTube Sponsorships
Covergirl is a well-known American cosmetics brand.
- Category
- Beauty & Fashion
- Creators sponsored
- 29
- Sponsorships tracked
- 54
- Last deal
- Active · Oct 2
- Website
- covergirl.com
YouTubers sponsored by CoverGirl
The 10 with the most tracked sponsorships, of 29.
- 1Deals: 15Queen Latifah@queenlatifah432K subs
- 2Deals: 6@jenphelps227K subs
- 3Deals: 3@lovingourage128K subs
- 4Deals: 2@marlenastell1.6M subs
- 5Deals: 2@naturallysunny370K subs
- 6Deals: 2@sharaleesboxofchocolates241K subs
- 7Deals: 2@vianneystrick139K subs
- 8Deals: 1@montanaandryan1.4M subs
- 9Deals: 1@monica.raviii1.4M subs
- 10Deals: 1@ellefowler1.1M subs
19 more creators sponsored by CoverGirl
Names, subscriber counts and every tracked video
Creator size CoverGirl sponsors
Share of the 29 sponsored creators by subscriber count. The median creator has 370K subscribers.
- Under 10K0%Beauty median, 246 brands: 0%
- 10K–100K7%Beauty median, 246 brands: 0%
- 100K–1M79%Beauty median, 246 brands: 82%
- 1M+14%Beauty median, 246 brands: 17%
- Smallest channel sponsored in the last 12 months
- 101K subscribers
Estimated rate for a creator this brand sponsors
$1,450 – $2,875
Mid-roll 60s, per video
- Median creator's average views
- 72.1K of 29 channels
- Beauty & Fashion CPM
- $20–$40
GetSponsored estimate from industry CPM benchmarks, not what CoverGirl pays. How it works
Price your own channelWho handles creator deals at CoverGirl
See who handles creator deals
We look up CoverGirl's sponsorship contact when you unlock it
Recently sponsored videos
Public YouTube videos with a CoverGirl sponsorship, newest first.
- a full face of @covergirl @ultabeauty #covergirl #covergirlpartner #easybreezybeautiful 🤭Montana & RyanOct 2
- I UNBOXED 10 MONTHS OF PR PACKAGES 😳 | MASSIVE Luxury Beauty HaulAriba PervaizSep 1
- I Tried 20 New Drugstore Beauty Launches So You Don't Have To...Abbey YungAug 8
- High-Quality Makeup for Half the Price at Walmart #walmartfinds #budgetbeauty #makeupSonia CastanedaJul 30
- @covergirl New Big Oil Stick #covergirlpartner #covergirl #easybreezybeautifulAmanda AsadJul 27
- Sagging Skin and Jowls? This 5 Minute Makeup Routine Actually Lifts Your Face!Marlena StellJul 7
- Hourglass vs Covergirl BronzerMarlena StellJul 2
- Here’s everything I used for this soft everyday glam! 💄 Huda Beauty Easy Bake Pressed Powder TooSarah MagusaraJun 29
- Uncut GRWM: Turning 50, My New Ring Story & A Scary Call to Poison Control
- Professional-Quality Makeup Bag Essentials for Under $35
- Covergirl Squishy Glaze Lip Butter Balms! 🍪🤎🍫 2 NEW FLAVORS & all 7 lip swatchesKendall AlfredJun 11
- 🎨🧙🏻🪄 Use your pink or peach corrector as blush transition 🎨🩷 #colortheory #makeuptipsRose Makeup WorldMay 13
- Is Your Makeup Screaming OLD LADY & Making You Look Older Women Over 50 & 60Loving Our AgeMay 8
- A BLUSH BETTER THAN RHODE TOASTED TEDDY??Monica RavichandranApr 29
- Everyday Makeup Routine 2026!Mikayla GreenwoodMar 28
CoverGirl sponsorship stats
Sponsored videos per month
Last 12 months| Month | Sponsored videos |
|---|---|
| Nov 2025 | 3 |
| Dec 2025 | 3 |
| Jan 2026 | 0 |
| Feb 2026 | 1 |
| Mar 2026 | 8 |
| Apr 2026 | 1 |
| May 2026 | 2 |
| Jun 2026 | 4 |
| Jul 2026 | 4 |
| Aug 2026 | 1 |
| Sep 2026 | 1 |
| Oct 2026 (so far) | 1 |
- Sponsorships tracked
- 54
- since Oct 2012
- Creators sponsored
- 29
- median creator 370K subs
- Rebook rate
- 24.1%
- Beauty median 25.8%
- Deals per creator
- 1.9
- Beauty median 1.4
Brands that sponsor the same creators as CoverGirl
Frequently asked questions
Which YouTubers and influencers does CoverGirl sponsor?
CoverGirl's most frequently sponsored creators include Queen Latifah, Jen Phelps, Loving Our Age. In total CoverGirl has sponsored 29 YouTube channels across 54 tracked sponsored videos.
How many creators has CoverGirl sponsored?
CoverGirl has sponsored 29 YouTube creators across 54 tracked sponsored videos, most recently on Oct 2, 2026.
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Data from sponsorships detected in public videos. Updated Oct 22, 2026. Per-video view counts are never shown.