Barbie YouTube Sponsorships
Barbie is a fashion doll manufactured by the American toy company Mattel, and a global cultural icon.
- Category
- Lifestyle & Vlog
- Creators sponsored
- 18
- Sponsorships tracked
- 38
- Last deal
- Active · Aug 22
YouTubers sponsored by Barbie
The 10 with the most tracked sponsorships, of 18.
- 1Deals: 9@polishsurpriseeggs129K subs
- 2Deals: 7@mydisneytoys1.9M subs
- 3Deals: 3Cool Hack@coolhack51481.1M subs
- 4Deals: 2@aforadley8.7M subs
- 5Deals: 2@comomama4.8M subs
- 6Deals: 2@hellocutetoys3.8M subs
- 7Deals: 2Barbie Mini cooking@barbieminicooking4248253K subs
- 8Deals: 1@raineemery2.6M subs
- 9Deals: 1@kinderplaytime1.8M subs
- 10Deals: 1@slick_slime_sam_german1.4M subs
8 more creators sponsored by Barbie
Names, subscriber counts and every tracked video
Creator size Barbie sponsors
Share of the 18 sponsored creators by subscriber count. The median creator has 612K subscribers.
- Under 10K0%Lifestyle median, 187 brands: 0%
- 10K–100K0%Lifestyle median, 187 brands: 0%
- 100K–1M56%Lifestyle median, 187 brands: 77%
- 1M+44%Lifestyle median, 187 brands: 20%
- Smallest channel sponsored in the last 12 months
- 114K subscribers
Estimated rate for a creator this brand sponsors
$8,625 – $17,250
Mid-roll 60s, per video
- Median creator's average views
- 431K of 18 channels
- Lifestyle & Vlog CPM
- $20–$40
GetSponsored estimate from industry CPM benchmarks, not what Barbie pays. How it works
Price your own channelWho handles creator deals at Barbie
See who handles creator deals
We look up Barbie's sponsorship contact when you unlock it
Recently sponsored videos
Public YouTube videos with a Barbie sponsorship, newest first.
- Getting into my Barbie as the Island Princess dress! 🦚💕 @Barbie (dress was made by me 👗)Raine EmeryAug 22
- Commercial: Barbie "Cool Looks" Fashion Designer (1998, Dutch)Nostalgia RealmMay 29
- La muñeca Ana pierde una chancla en el marComo MamáMay 11
- 20+ Miniatur-DIYs aus Papier und Karton! ✂️📦 Winzige Zubehör-Ideen zum NachbastelnSCHLAUSCHLEIM SAMApr 29
- Barbie at Coachella!!!!!! #adLady YasminaApr 18
- 5 Minutes Satisfying with Unboxing Cute Pink Baby Doll REAL Bathtub Playset Toys ASMRCute ToysApr 8
- 14 Minutes Satisfying with Unboxing Barbie Mini Kitchen Playset ASMR Toy ReviewCute ToysApr 6
- Festa da Barbie da Diana: DreamHouse vs DreamCamper
- Entrepreneur Ruth Handler, Creator of Barbie
- பீட்டர் அம்மா வாங்கி தந்த Painting kit/Barbie Painting Kit | Easy & Fun Painting Video 💕Barbie Mini cookingFeb 8
- சிங்கப்பூர்ல இருந்து வந்த பார்சல்ல என்ன இருக்கு /painting kit unboxing Barbie Mini cookingFeb 4
- 90's Commercials Vol. 56880sCommercialVaultDec 24, 2025
- Adleys Best Friend Challenges!! Makeup, Lava Game, Skating, Music, and more with Dream Besties!A for Adley - Learning & FunOct 10, 2025
- NAVEY BiG SURPRiSE for ADLEY!! sneak peek of Adley's A is for Adventure Music Video! and new BarbiesA for Adley - Learning & FunSep 26, 2025
- ¡La muñeca Baby Born va a una fiesta disfrazada como una princesa!Como MamáJul 12, 2025
Barbie sponsorship stats
Sponsored videos per month
Last 12 months| Month | Sponsored videos |
|---|---|
| Nov 2025 | 0 |
| Dec 2025 | 1 |
| Jan 2026 | 0 |
| Feb 2026 | 2 |
| Mar 2026 | 1 |
| Apr 2026 | 5 |
| May 2026 | 2 |
| Jun 2026 | 0 |
| Jul 2026 | 0 |
| Aug 2026 | 1 |
| Sep 2026 | 0 |
| Oct 2026 (so far) | 0 |
- Sponsorships tracked
- 38
- since Sep 2011
- Creators sponsored
- 18
- median creator 612K subs
- Rebook rate
- 38.9%
- Lifestyle median 36.4%
- Deals per creator
- 2.1
- Lifestyle median 2.0
Brands that sponsor the same creators as Barbie
Frequently asked questions
Which YouTubers and influencers does Barbie sponsor?
Barbie's most frequently sponsored creators include Polish Surprise Eggs, My Disney Toys Tv, Cool Hack. In total Barbie has sponsored 18 YouTube channels across 38 tracked sponsored videos.
How many creators has Barbie sponsored?
Barbie has sponsored 18 YouTube creators across 38 tracked sponsored videos, most recently on Aug 22, 2026.
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Data from sponsorships detected in public videos. Updated Oct 24, 2026. Per-video view counts are never shown.