Free YouTube Media Kit Generator

A sponsor-ready, one-page kit from your channel's numbers, downloaded as a PDF.

FreeNo signup

Examples:
Example: @aliabdaal, from public channel data. Grey values are the example's: yours replace them as you type, and they never go in your PDF.Grey values are examples; yours replace them.Example

Ali Abdaal

@aliabdaal · Education

Media kit

I'm Ali - doctor turned entrepreneur, YouTuber, and author of the New York Times bestseller Feel-Good Productivity.

6.7M

Subscribers

384K

Avg. views

7

Videos / month

Content overview

Niche
Education
Language
English

Previous collaborations

  • Brilliant
  • Trading 212
  • WisprFlow
  • Manychat
  • Hostinger
  • Skillshare
  • BetterHelp
  • Epidemic Sound

Rate card

  • Integration60–90 second segment$9.6K – $17.3K
  • Dedicated videoFull video sponsorship$19.2K – $34.6K
  • Mention15–30 second mention$3.4K – $6K
  • Shorts15–60 sec vertical$1.4K – $2.6K

Starting ranges based on Education industry CPM benchmarks. Final pricing depends on scope and exclusivity.

Made with GetSponsored · getsponsored.io

Download uses your browser's PDF export: choose “Save as PDF” in the print dialog. Nothing you type leaves your device.

YouTube media kit template

Seven essentials brands look for in every kit they receive. The generator above lays each one out for you.

What should a YouTube media kit include?

  1. 01Channel overviewName, profile picture, handle, and a short bio.
  2. 02Key statisticsSubscribers, average views, monthly views, average likes.
  3. 03Content overviewNiche, typical video length, upload schedule.
  4. 04Audience demographicsAge, gender, top countries, language.
  5. 05Past partnershipsBrands you've worked with previously.
  6. 06Rate cardIntegrations, dedicated, mentions, Shorts.
  7. 07Contact informationHow brands reach you (or your management).

What is a YouTube media kit?

A YouTube media kit is a one-page document that summarises your channel for potential sponsors: your audience size, demographics, content style, past partnerships and rates. It is the first thing brands ask for when considering working with you, and a strong kit can be the difference between landing a sponsorship and getting ignored.

Most YouTubers either skip the media kit entirely or spend hours building one in Canva. This free YouTube media kit template builds the whole thing from the numbers you already have in YouTube Studio in under a minute.

How the rate card is calculated

Your rate is driven by average views × niche CPM × format multiplier. The kit fills in a starting range for integrations, dedicated videos, mentions and Shorts from the same CPM table as the sponsorship calculator. Those ranges are GetSponsored estimates from commonly quoted industry benchmarks, not measured deal data, and the kit says so in its footnote.

Find sponsors by niche

Frequently asked questions

Do I need anything besides a media kit to land sponsorships?

Yes. A media kit shows who you are, but you still need to know which brands are actively sponsoring creators in your niche. That is what GetSponsored's channel analysis does: it matches you with 12,000+ brands based on the creators they already sponsor.

Is the YouTube media kit generator really free?

Yes. Building, previewing and downloading your media kit as a PDF is free and needs no account. The free version includes a small GetSponsored credit line in the footer.

Do I need to sign up to use the tool?

No. Everything runs in your browser and nothing you type is uploaded. A free account unlocks sponsor matching for your channel.

What makes a good YouTube media kit?

A good media kit is visually clean, includes current stats (updated within the last 30 days), shows audience demographics brands care about, highlights past partnerships, and makes it easy to contact you. The template is designed around what brands actually look for.

How often should I update my media kit?

At least every 3 months, or whenever you hit a milestone (100K subs, a viral video, new partnerships). Regenerate your kit any time with fresh numbers.

Can I use this if I'm a small channel?

Absolutely. Channels with 10K–100K subscribers often benefit most from a professional media kit because it helps them stand out to brands that normally work with bigger creators.

What's the difference between a media kit and a press kit?

A media kit is for creators pitching brand sponsorships. A press kit is for journalists writing about you. The information overlaps, but media kits emphasise audience data and rates while press kits emphasise bio, backstory and high-resolution photos.