The Athletic YouTube Sponsorships
- Creators sponsored
- 2
- Sponsorships tracked
- 65
- Last deal
- Active · Sep 3
YouTubers sponsored by The Athletic
The 2 with the most tracked sponsorships, of 2.
- 1Deals: 64Tifo Football by The Athletic@tifo1.8M subs
- 2Deals: 1Frank Michael Smith@frankmichaelsmith1.4M subs
Creator size The Athletic sponsors
Share of the 2 sponsored creators by subscriber count. The median creator has 1.6M subscribers.
- Under 10K0%
- 10K–100K0%
- 100K–1M0%
- 1M+100%
- Smallest channel sponsored in the last 12 months
- 1.4M subscribers
Who handles creator deals at The Athletic
See who handles creator deals
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Recently sponsored videos
Public YouTube videos with a The Athletic sponsorship, newest first.
- Rating Arsenal's transfer window, Everton fiasco & Man City's new midfieldTifo Football by The AthleticSep 3
- The 7 teams who have the most net spend on PL playersTifo Football by The AthleticSep 1
- Man Utd's mentality, why Spurs will be fine & Newcastle auraTifo Football by The AthleticSep 1
- How Barcelona beat Real Madrid to Rodri's transferTifo Football by The AthleticAug 31
- Xabi Alonso's Chelsea & Premier League Tactical ChaosTifo Football by The AthleticAug 30
- Who's on my head? - Hugo Ekitike or Yoane WissaTifo Football by The AthleticAug 30
- Who is the most expensive player in each position in football history?Tifo Football by The AthleticAug 29
- Who's on my head? - Danny Welbeck or Alexander IsakTifo Football by The AthleticAug 28
- Barcola to Liverpool, Chelsea’s Alonso debut & Fulham’s new era!Tifo Football by The AthleticAug 27
- Who are the biggest transfer overpays in Premier League history?Tifo Football by The AthleticAug 27
- Who's on my head? - Amad Diallo or Max DowmanTifo Football by The AthleticAug 26
- There’s a team with 1,000 sponsors on their shirtTifo Football by The AthleticAug 25
- Man Utd & Spurs lose, Liverpool & City escape & Arsenal win - The Premier League is back!Tifo Football by The AthleticAug 25
- The problem with Roberto De Zerbi's footballTifo Football by The AthleticAug 24
- Who's on my head? - Anthony Gordon or Rayan CherkiTifo Football by The AthleticAug 23
The Athletic sponsorship stats
Sponsored videos per month
Last 8 months| Month | Sponsored videos |
|---|---|
| Mar 2026 | 3 |
| Apr 2026 | 13 |
| May 2026 | 15 |
| Jun 2026 | 1 |
| Jul 2026 | 12 |
| Aug 2026 | 18 |
| Sep 2026 | 3 |
| Oct 2026 (so far) | 0 |
- Sponsorships tracked
- 65
- since Mar 2026
- Creators sponsored
- 2
- median creator 1.6M subs
- Rebook rate
- 50%
- 1 booked twice or more
- Deals per creator
- 32.5
Brands that sponsor the same creators as The Athletic
Frequently asked questions
Which YouTubers and influencers does The Athletic sponsor?
The Athletic's most frequently sponsored creators include Tifo Football by The Athletic, Frank Michael Smith. In total The Athletic has sponsored 2 YouTube channels across 65 tracked sponsored videos.
How many creators has The Athletic sponsored?
The Athletic has sponsored 2 YouTube creators across 65 tracked sponsored videos, most recently on Sep 3, 2026.
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Data from sponsorships detected in public videos. Updated Oct 24, 2026. Per-video view counts are never shown.