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Sony YouTube Sponsorships

Sony is a multinational conglomerate corporation known for its electronics, gaming, entertainment, and financial services.

Category
Technology
Creators sponsored
356
Sponsorships tracked
1,524
Last deal
Active · Oct 24
Deal type
Mostly affiliate links
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YouTubers sponsored by Sony

The 10 with the most tracked sponsorships, of 356.

  • 1
    @officialnowplaying2.9M subs
    Deals: 153
  • 2
    @trymacs2.5M subs
    Deals: 80
  • 3
    Sony I Alpha Universe
    @sonyalphauniverse192K subs
    Deals: 68
  • 4
    NOW PLAYING ESPAÑOL
    @nowplayingespanol1.3M subs
    Deals: 53
  • 5
    @nguyndi218K subs
    Deals: 49
  • 6
    Sony | Xperia
    @sonyxperia1M subs
    Deals: 30
  • 7
    @santiagosantiago197K subs
    Deals: 28
  • 8
    @crispycendy740K subs
    Deals: 26
  • 9
    @lokesholi191K subs
    Deals: 25
  • 10
    PSReady
    @psready239K subs
    Deals: 24

346 more creators sponsored by Sony

Names, subscriber counts and every tracked video

155 of them were sponsored more than once

See all 356 creatorsFree · no card

Creator size Sony sponsors

Share of the 356 sponsored creators by subscriber count. The median creator has 290K subscribers.

  • Under 10K1%Tech median, 193 brands: 0%
  • 10K–100K1%Tech median, 193 brands: 0%
  • 100K–1M78%Tech median, 193 brands: 79%
  • 1M+21%Tech median, 193 brands: 18%
Smallest channel sponsored in the last 12 months
1.7K subscribers

Estimated rate for a creator this brand sponsors

$2,250 – $4,500

Mid-roll 60s, per video

Median creator's average views
75.1K of 355 channels
Technology CPM
$30–$60

GetSponsored estimate from industry CPM benchmarks, not what Sony pays. How it works

Price your own channel

Who handles creator deals at Sony

  • 2 contacts on file
  • verified Oct 2026

See who handles creator deals

Name, role and verified email

Unlock contact infoFree account: role and email domain. Pro: the address.

Recently sponsored videos

Public YouTube videos with a Sony sponsorship, newest first.

Sony sponsorship stats

Sponsored videos per month

Last 12 months
Sponsored videos per month for Sony
MonthSponsored videos
Nov 202527
Dec 202549
Jan 202653
Feb 2026106
Mar 2026190
Apr 2026176
May 2026176
Jun 2026124
Jul 2026127
Aug 2026116
Sep 202667
Oct 2026 (so far)36
Sponsorships tracked
1,524
since Mar 2014
Creators sponsored
356
median creator 290K subs
Rebook rate
46.3%
Tech median 33.3%
Deals per creator
4.3
Tech median 1.7

Frequently asked questions

Which YouTubers and influencers does Sony sponsor?

Sony's most frequently sponsored creators include NOW PLAYING, Trymacs, Sony I Alpha Universe. In total Sony has sponsored 356 YouTube channels across 1,524 tracked sponsored videos.

How many creators has Sony sponsored?

Sony has sponsored 356 YouTube creators across 1,524 tracked sponsored videos, most recently on Oct 24, 2026.

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Data from sponsorships detected in public videos. Updated Oct 24, 2026. Per-video view counts are never shown.