Gusto YouTube Sponsorships
Gusto is a payroll, benefits, and HR platform for small and medium-sized businesses.
- Category
- Technology
- Creators sponsored
- 16
- Sponsorships tracked
- 54
- Last deal
- Active · Oct 19
- Website
- gusto.com
- Company page
YouTubers sponsored by Gusto
The 10 with the most tracked sponsorships, of 16.
- 1Deals: 17@johncooganplus452K subs
- 2Deals: 7@timferriss1.8M subs
- 3Deals: 7@timdillonshow1.3M subs
- 4Deals: 5@billburrofficial1.1M subs
- 5Deals: 4@calnewportmedia368K subs
- 6Deals: 3@hiddentruecrime380K subs
- 7Deals: 2@theicedcoffeehour1.7M subs
- 8Deals: 1@minoritymindset2.5M subs
- 9Deals: 1@charliechang1.5M subs
- 10Deals: 1@peteholmes1.1M subs
6 more creators sponsored by Gusto
Names, subscriber counts and every tracked video
Creator size Gusto sponsors
Share of the 16 sponsored creators by subscriber count. The median creator has 669K subscribers.
- Under 10K0%Software median, 230 brands: 0%
- 10K–100K0%Software median, 230 brands: 4%
- 100K–1M56%Software median, 230 brands: 70%
- 1M+44%Software median, 230 brands: 18%
- Smallest channel sponsored in the last 12 months
- 196K subscribers
Estimated rate for a creator this brand sponsors
$2,425 – $4,825
Mid-roll 60s, per video
- Median creator's average views
- 80.6K of 16 channels
- Technology CPM
- $30–$60
GetSponsored estimate from industry CPM benchmarks, not what Gusto pays. How it works
Price your own channelWho handles creator deals at Gusto
See who handles creator deals
We look up Gusto's sponsorship contact when you unlock it
Recently sponsored videos
Public YouTube videos with a Gusto sponsorship, newest first.
- “Rogue” AI Is Not Inevitable. It’s a Choice.Cal NewportOct 19
- Asking A 30-Year-Old Billionaire CEO How He’d Make $1,000,000 (Starting From $0)The Iced Coffee HourOct 18
- The Dream Experiment That May Treat Trauma and PTSDTim FerrissOct 18
- How to Improve Your Sperm Quality (The Easy Way)Tim FerrissOct 17
- My Climbing Supplements Explained in 11 MinutesTim FerrissOct 16
- Why I Refuse to Let AI Write My Next BookTim FerrissOct 15
- An Update on My Next BookTim FerrissOct 14
- Top Tech Investor Explains The Best AI Assistants in 16 Minutes — Kevin RoseTim FerrissOct 14
- This Is A Stock Market Warning - Get Ready Before It's Too Late | Graham StephanMinority MindsetOct 14
- The Random Show — AI Super Assistants, Dream Engineering, Wizards, Supplements, and More!Tim FerrissOct 10
- Celebrating Nothing, Sleep Records, Talk Show Hosts | Thursday Afternoon MMP 10-8-26 | Bill BurrBill BurrOct 8
- 'The Social Reckoning', the Blitzkrieg, Private Equity | Monday Morning Podcast 10-5-26 | Bill BurrBill BurrOct 5
- The Cornell 7, Bari Weiss, & A Botched Execution | The Tim Dillon Show #515The Tim Dillon ShowOct 3
- HUGE Updates from YouTube [TOP 6 New Features]Roberto BlakeSep 25
- A Dramatic Solution for Brain RotCal NewportSep 21
Gusto sponsorship stats
Sponsored videos per month
Last 12 months| Month | Sponsored videos |
|---|---|
| Nov 2025 | 0 |
| Dec 2025 | 0 |
| Jan 2026 | 0 |
| Feb 2026 | 2 |
| Mar 2026 | 19 |
| Apr 2026 | 5 |
| May 2026 | 1 |
| Jun 2026 | 3 |
| Jul 2026 | 4 |
| Aug 2026 | 3 |
| Sep 2026 | 3 |
| Oct 2026 (so far) | 13 |
- Sponsorships tracked
- 54
- since Jul 2025
- Creators sponsored
- 16
- median creator 669K subs
- Rebook rate
- 43.8%
- Software median 33.8%
- Deals per creator
- 3.4
- Software median 2.0
Brands that sponsor the same creators as Gusto
Frequently asked questions
Which YouTubers and influencers does Gusto sponsor?
Gusto's most frequently sponsored creators include John Coogan, Tim Ferriss, The Tim Dillon Show. In total Gusto has sponsored 16 YouTube channels across 54 tracked sponsored videos.
How many creators has Gusto sponsored?
Gusto has sponsored 16 YouTube creators across 54 tracked sponsored videos, most recently on Oct 19, 2026.
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Data from sponsorships detected in public videos. Updated Oct 24, 2026. Per-video view counts are never shown.